PCBM

Goals: Learn about U.S. Business Practices

Benefits

• Gain an understanding of business communication, management, and marketing as they are practiced in North America

• Learn to prepare effective business presentations and deliver them with confidence

• Expand and improve their business vocabulary

• Prepare to enter an MBA program or graduate-level business courses

Features

This Program includes:

1. A thorough orientation upon arrival at the school

2. 20 lessons per week

3. Professional academic counseling

4. Access to the school computer lab and wireless internet

PCBM Modules

The Professional Certificate in Business & Management Program consists of three, four-week modules, Business Communication, Business Management, and Business Marketing. Students completing all three modules will receive the full certificate.

Students completing less then three modules will receive a Single Subject Diploma for each module completed.

Business Communication Module – BUS 200

This module helps students to develop essential skills of business communication in a global environment.

Topics covered include:

• Cross-cultural communications

• Developing and researching business reports

• Presentation skills

• Negotiation Skills

• Business writing and editing

Business Management Module – BUS 210

The Business Management Module helps students gain a foundation of the core principles and practices of contemporary business and management.

Topics covered include

• Micro and macro economic concepts

• Marketing and sales concepts and cases

• Corporate finance and investment strategies

• Entrepreneurship

• Organizational behavior and leadership

• Global business strategy: cases and concepts

Business Marketing Module – BUS 220

With this module, students will learn how to effectively deal with marketing opportunities & management across a diverse range of business situations.

Topics covered include

• Components of the marketing mix

• Sales and sales management

• Marketing research and the marketing organization

• International marketing strategies

• Branding and advertising strategies

Schedule

There are 20 lessons per week, each lesson is 45 minutes of instructor led instruction

Admission Requirements

All students participating in this program must meet the following requirements for enrollment:

• Be at least 18 years

• Submit a completed International Institute Application

• Have the maturity and discipline to participate in a graduate-level program

• An English placement level of Low Advanced or above

Please contact us for price and more details!